PM Factory - Success Story
Live Entertainment
Leisure is (also) business - an industry discovers the future
The concert industry is currently undergoing a period of profound change. People’s leisure habits are changing rapidly—meeting friends, experiencing culture, traveling, participating in sports, and so on. Competition for leisure spending is constantly intensifying!
Furthermore, corporate sponsorship is anything but easy in increasingly challenging economic times — and compliance requirements don’t make it any simpler. The public sector is slashing spending across the board. Compensating for this with private donors and sponsors is usually only partially successful.
The pressure on the live entertainment industry is enormous.
At the same time, digitalization and the digital transformation are creating untapped potential. Only those who invest in solutions now will manage to remain competitive in the long term and survive!
Measurable business benefits: THE key to long-term success!
Our solutions & highlights at a glance:
An overview of our solutions and highlights:
- Performance Management Check® as the first step toward a modern Performance Management solution
- Overall business management concept (including a cost accounting framework)
- Implementation of a planning, reporting, and data analysis solution for financial controlling (including cost center management and step-by-step database accounting—from individual events to the big picture)
- Overall concept for the implementation of a modern data warehouse, including DMDI (Data Management and Data Integration)
- (Phased) development of an analytical solution (modern data warehouse) including management dashboards (“cockpits”) for comprehensive reporting and data analysis capabilities across all areas/departments (top management, fundraising/sponsorship, facility management, artistic operations, marketing, sales, etc.)
- AI solution for subscription/event recommendations and subscription/event forecasts, as well as other application areas (e.g., customer segmentation, optimization of marketing budgets, sponsorship, etc.)
- Coaching during the selection process for a new ticketing system, operational CRM, and website solution
- Coaching in the IT environment: outsourcing/partner strategy for IT infrastructure & vendor selection for IT operations management
Do you have any further questions? We’re happy to assist you!